InStadium Brings on Eric Smith as VP, Venue Partnerships


October 28, 2011

Chicago, IL – October 28, 2011 – InStadium, a national live venue digital network, has tapped Eric Smith as Vice President of Venue Partnerships. Smith has spent the past 15 years working in amateur, collegiate, and professional sports, primarily in sponsorship sales and management roles at Host Communications and MLS teams D.C. United and Chicago Fire, where he also held business development and business operations roles. InStadium is proud to add Eric’s experience, skills, and perspective from the live sports environment to the venue operations team.

 

About his move to InStadium, Smith says, “I am thrilled to be a part of the InStadium family.  It's an exciting time for the company, and I look forward to contributing to the bright future we have ahead of us.”

 

From the Chicago headquarters, Smith will work in partnership with venues across the country alongside EVP & Founder Barrett Davie and Director of Team Partnerships Sarah Weller.

 

Eric Smith can be reached via esmith@instadium.com or (312) 602 4305.

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Who’s the audience?
InStadium reaches up to 20 million receptive, active, and influential adults on a monthly basis. The InStadium audience is 40% female and 60% male and indexes at 118 for adults 21-49. Our audience has an 18% higher mean HHI than that of the general population and indexes at 138 for post-graduate education.
Source: Scarborough Research Release 1 2011
What is the network?
8+ years of building trusted relationships with professional sports and collegiate venues across the country has allowed us to create the InStadium Network.
What's the medium?
Larger-than-life, high definition video with digital surround sound, custom PA announcements, and vibrant, full-color, animated LED rings create an unforgettable brand experience in a dynamic environment.
Which brands use InStadium today?
Brands who want to increase their ROI and accelerate their business results. InStadium works with blue chip brands across many categories, including entertainment, internet technology, personal care, travel/hospitality, consumer packaged goods, retail, telecom, and more.
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